Park Ji-sung says his arrival at QPR has already established the club in his native South Korea.
Rangers believe the midfielder’s move from Manchester United will boost their bid to build a strong fan base throughout Asia.
And Park explained: “In Korea they didn’t know much about QPR. They only focus on Korean players playing for clubs like Man United, Sunderland, Arsenal and Bolton.
“But after the last few days a lot of people in Korea now know about QPR and they’re famous. The media in Korea now talk a lot about QPR.”
Park, 31, rejected an offer from the Far East in favour of a move to Loftus Road.
“They offered more money than QPR but for me Europe is still the best place to play so I wanted that challenge,” he said.
See also:
QPR press conference in pictures
Hughes could install Park as QPR captain
Hughes’ success at Chelsea convinced Park to sign
Park: Money’s not important – I want to help QPR reach next level
Fernandes: Park signing will change perception of QPR
Hughes praises QPR board and hints at more signings
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